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Case Study
30-Location Deli
How Groucho's Deli more than doubled their review response rate, increased their star rating, and saved 2 weeks of time with Marqii's Managed Review Response
The Problem:
Groucho's Deli, a family-owned neighborhood deli with 80+ years of excellence, was struggling to manage the high volume of reviews they receive across their 30 locations.
Want to engage with Customers to build Loyalty and Win More "Near Me" Searches
The Solution:
Partner with Marqii and use Marqii's Managed Review Response service to create automated, personalized responses to all reviews using a mix of AI and HI (Human Intelligence). Response times went down, ratings went up, and Groucho's Deli got valuable insights from their guest feedback.
After 6 Months:
244 Review Responses
Per mOnth Generated with Marqii's Managed Review Response
2 Weeks
(75 Hours)
*Each Manual review Responses Takes an estimated 3-5 minutes
69% Increase
in response rate, even as review volume doubled
4.6 Stars
Avg rating went up over .2 points = appearing more frequently in "best" restaurant searches
"Handling customer feedback for 30 locations was overwhelming and resource-intensive. Partnering with Marqii has been a game-changer, saving us numerous hours and boosting our response rate despite the increase in review volume. The combination of AI and Human Hospitality Intelligence in Marqii's service hasn't just made our processes more efficient, it's improved our 1:1 connection with our guests, affirming our commitment to excellence and customer satisfaction that has been the cornerstone of Groucho's Deli for over 80 years."
Deric Rosenbaum
President, Groucho's Deli
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